Are you searching for how to make money as a freelance digital marketer in 2024? and still, need to find someone who can give you a proper guide on how to earn money by doing freelancing work in digital marketing? If yes then you have come to the right place.
Today, with my 4 years of experience, I will share with you how I earned money by freelancing work in these 4 years, and I will also tell you what mistakes you should ignore while doing freelancing projects.
What Is Freelancing And How Does It Work?
If I explain it to you in simple language, freelancing is a contract-based work that a person or a company gives to a freelancer.
In this, the freelancer is the person who completes that work. As an example – if you are a website designer and after creating a website, you have to host it and you do not know how this works, then you will hire a person who knows how to host a website on a server, whereas the person you hire, it will be freelance for you.
Since this work is only for a short time, we can also call it short-term hiring because we do not have to pay him the entire month’s salary, we just have to pay for hosting the website.
Also Read- How to Select Modules in Digital Marketing
How to Make Money As A Freelance Digital Marketer
I think you must have understood What Is Freelancing And How Does It Work? So now let us tell you how to make money as a freelance digital marketer. If you are determined to earn money then it is not a difficult task, but earning money through freelancing is a complex task.
In the beginning, you have to face a lot of difficulties because a client hesitates to give a project to any fresher digital marketer. Below I am telling you some points that you can follow to earn money from Freelancing and avoid the mistakes I have made in these 4 years.
1. Create Your Portfolio
If you want to earn money as a freelance digital marketer, then, first of all, you will have to create a portfolio of your own which you can show to your clients “And I would advise you to initially work on a micro niche”. Creating a portfolio is important because it is the only thing that will make your client trust you.
2. Create a LinkedIn Profile
LinkedIn is a very beneficial platform for a beginner. Here you find people according to your skills from whom you can learn a lot. You have to remain active on this platform and post from time to time so that your engagement and new people connect with you. It is very important to make contacts for a freelance because these connections will provide you with freelancing work in future.
3. Join Freelancing Platform
Just as LinkedIn is a platform to connect people, similarly there are different platforms for freelancing projects which we call marketplaces. If you want to make your freelancing career successful, then you will have to join freelancing platforms like Fiverr, Upwork, Freelance.com etc. Here you can create your gig and sell your services.
4. Use Social Media
You can also use social media to take up freelancing projects. You have to upload regular content on social media related to your niche or topic so that your content will reach your target audience.
On one quote, if I post content related to website design on my social media and provide information, then the algorithm will automatically Send my content to those people who either need a website or are learning website design. Another advantage of publishing content is that your brand is created due to which your trust is created.
How Much Can You Earn As A Freelance Digital Marketer
If you have proper marketing skills and your conversion power is high then you can earn crores of rupees as a Freelance Digital Marketer, but remember this is not a one-day game. Firstly, you must be a master in whatever service you are providing and secondly, you must have good communication skills so that you can talk to the client well.
For example, if you are providing freelancing SEO services in digital marketing, then you should have complete knowledge of the service you providing and communication skills because the client also knows what has to be done in that service, so if your client asks anything about the service, and if you get stuck, you can handle that situation through your communication skills.
How much does a freelance digital marketer earn?
To understand how much money a digital marketer makes freelance, I have studied a profile from fiver.com in which I checked the profile of an SEO expert and want to know how much money he has made through Fiver in his freelancing career.
Photo 1
In this photo, I saw the profile of an SEO expert on Fiverr “whose name and details I have hidden”.
In Arrow 1 you can see that till now they have 1.3k i.e. around 1300 reviews i.e. if we believe then they have 1300 clients who have taken their service.
In Arrow 2 you can see that they joined the Fiverr platform in 2019 i.e. as of today 2024 they have been on Fiverr for 5 years.
Photo 2
In this photo, you can see that this freelance has a total of 12 gigs and also has a minimum price and review, which means it provides 12 different services of SEO. Let us know their income by doing some plus minus multiply dividing, which they have earned in 5 years only by doing Fiverr Freelinking.
| Gig No. | Total Review | Minimum Price | Total Reviews X Minimum Price |
| 1 | 745 | Rs. 43,342 | Rs. 32,28,970 |
| 2 | 178 | Rs. 21,890 | Rs. 38,96,420 |
| 3 | 139 | Rs. 17,512 | Rs. 24,34,168 |
| 4 | 89 | Rs. 1,314 | Rs. 1,16,946 |
| 5 | 50 | Rs.1,31,338 | Rs. 65,66,900 |
| 6 | 32 | Rs. 1,314 | Rs. 4,2048 |
| 7 | 17 | Rs. 17,512 | Rs. 29,7704 |
| 8 | 17 | Rs. 1,314 | Rs. 22,338 |
| 9 | 12 | Rs. 25,830 | Rs. 3,09,960 |
| 10 | 8 | Rs. 17,512 | Rs. 1,40,096 |
| 11 | 2 | Rs. 43,780 | Rs. 87,560 |
| 12 | 1 | Rs. 17,512 | Rs. 17,512 |
| Total Reviews | 1,290 | – | Rs. 1,71,60,622 |
So according to our calculation, he has got 1,290 reviews i.e. multiply the price of his gig by 1,290 clients and the answer comes to Rs.1,71,60,622. That means now he has earned Rs 1,71,60,622 only from the Fiverr platform.
Mistakes You Should Ignore While Doing Freelancing Projects
Now let’s talk about what mistakes I have made while doing freelancing projects in my digital marketing career of 4 years. I have made a lot of mistakes in my career so far because I have suffered a lot due to not having proper guidance from the beginning.
Initially, I had created only 10 IDs on Fiverr, but later I came to know that creating more IDs does not help, there should be only one ID and in that, too one should work on microniche. You always have to create only one account on the platform, and you have to work on only one niche, by doing this your identity gets built.
Conclusion
Perhaps now you might have got the answer to your question How to Make Money As a Freelance Digital Marketer in 2024 by reading this blog, if not, then read this blog once again and know how you can earn money as a freelance digital marketer. In this blog, we have told how you can make money as a freelance digital marketer. If you liked this article then share it with your friends who want to start their freelance career now as a digital marketer.